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Dojo & Student Marketing Survey for Martial Arts
Insights into average student & dojo costs, student desires and pricing opinions
Click here to download the Dojo & Student Marketing Survey for US$19...
Dojo & Student Marketing Survey comprising over 2,000 survey answers with data from 19 key questions (at $19 that equals just $1 per survey result). It covers such things as:
-
how students found your dojo (what advertising systems get students into clubs)
-
costs & pricing of training (tournament, camps, seminars)
-
student opinions (tournament, camps, seminars)
-
why students start karate - assess for curriculum/marketing
-
why do students keep training
-
techincal issues (is bunkai done in belt tests, sensei ranks etc.)
The 19 questions supplied with data and graphs as a PDF document download include:
1. Why did you start martial arts?
Self Defense
Fitness
Social/meet friends
Philosophy/confidence
Sports/Tournaments
2. How did you originally find your dojo?
Mailbox drop
Newspaper
Magazine
Public demo
Phone book
Website
Drive by/sign
Friend referral
3. If you have been training for more than 1 year what is most important to you now?
Sports/Tournaments
Fighting
Fitness
Self Defense
Philosophy/Discipline
Kata
4. How many hours do feel is best for class duration each night?
1hr class
1.5hr class
2hrs class
3hrs class
5. Do you compete in tournaments?
6. Given your busy life how many times a week do you wish to train at your dojo?
1 time per week
2 times per week
3 times per week
4 times per week
5 times per week
7. Do you do bunkai in your belt tests?
8. Do you train in a professional studio or does you sensei rent a community/school hall?
9. Do you feel your dojo should belong to a larger organization for technical
and support reasons?
10. How much are your monthly fees?
Less than $50
$50 to $75
$75 to $100
Over $100
11. What is fair price to pay for your uniform as a first lightweight dogi?
$35
$45
$55
$65
12. What is the closest to your belt test fee for yellow belt? includes belt + test.
$15
$20
$25
$35
$45
$50
$60+
13. How many years on average does it take a person in your dojo to achieve black belt?
14. Does your dojo train with other styles at seminars/camps more than twice a year?
15. How much do you think is a fair price to pay for a weekend camp?
$100 -
$120 -
$130 -
$140 -
$150 -
$160 -
$170 -
16. What is fair price to pay for a seminar from a well known instructor? $20 -
$30 -
$40 -
$50 -
$60 -
17. Do you think that WKF style of fighting is past its peak as people have been
exposed to so much UFC, MMA, close quarter & bunkai insight?
18. What rank is your dojo sensei?
19. How many martial art seminars do you like to do a year?
1 seminar
2 seminars
3 seminars
4 seminars
5 seminars
6 seminars
Purchase access to the martial arts Marketing Survey for US$19
Click here to purchase data & graphs in a PDF e-document for US$19....
   
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DownloadKarate.com is unique in that it provides free online learning of Traditional Karate, Zen and philosophy through video files for download as well as other resoruces such as articles, Karate business plans, instructor video uploads, belt test theory manuals, and dojo terminology. We have over 80,000 members world-wide (member details are kept confidential). Streaming video courses and clips are free of charge. You can also upload your own karate profile of your dojo or yourself! |
